The case centred on SAB’s online and social media campaign for Brutal Fruit, in which the drinks were described as “spritzers” and, notably, one variant was called a “demi-sec demigoddess"...
The Advertising Media Forum (AMF) is a collective of media agencies and individuals including media strategists, planners, buyers and consultants through whom 95% of all media expenditure in South Africa is bought.
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